DDBM: Leverage data and AI to create business value

Origin

This method is developed by Clement Levallois, Associate Professor at emlyon business school and Guillaume Lecuyer, Director for Innovation at ANAVEO GROUPE.

A French version of the method is available -> here <- .

DDBM is a canvas-based method guiding managers to design business projects where data and artificial intelligence play key roles in generating value for the end user. DDBM also ensures the project is in line with the strategic objectives of the organization.

You can use DDBM without restriction to develop your business projects, or to help others do so in their organizations: CC BY-SA 4.0 License Deed.

Download all the canvas at once

📘 All canvas in pdf
📝 All canvas as powerpoint slides

DDBM in action: the business case "Gym Sports", solved.

This case has been used multiple times in business trainings at emlyon business school. We thank all the participants for their inputs, which fed our thinking.

📘 Gym Sports case: all the canvas in pdf
📝 Gym Sports case: all the canvas in pptx

Download each canvas separately

Get in touch!

Interested in this method? Suggestions? We'd love to hear from you! Send us an email at levallois@em-lyon.com or send comments directly here: